Diver & Aguilar have captured these stunning and explosive visuals for Magnum's latest campaign. Magnum Temptations already exist in the market however, the ice cream maker has developed a new technology to put liquid-filled chocolates in their ice cream bars. Diver & Aguilar were commissioned by advertising agency, Lola Madrid, to creatively capture this new concept on film. The concept was to create art out of the creative reformulation of the ingredients. I'm really excited to finally see the launch of the new Temptations range after starting work on in back in September 2009! The campaign will run as an all media print and digital motion campaign in over 20 countries. I hope they make it to Singapore
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